About Us

"I believe all good things start with a good night's sleep. Waking up with a happy mindset changes your perspective and brings you good energy for a blissful life."

At NakedLab, we believe that all good things begin with a good night's sleep. We’re here to help you create a sanctuary of comfort and calm, through thoughtful design, conscious materials, and a simple belief: that sleep should be as pure and restorative as possible.

A Mother's Mission

Our journey began in 2018 with a simple, heartfelt mission: to create something better. When our founder Joyce Lau became a first-time mother, her daughter Pia was born with eczema, making every decision, from food to fabric, one of careful consideration. Joyce struggled to find bedding that was gentle enough for Pia’s delicate skin, yet free from the harsh chemicals often found in conventional fabrics.

Unsatisfied with what was available, she decided to create her own solution, starting with sheets. After extensive research, testing, and refinement, she discovered the perfect blend of softness, breathability, and sustainability in organic bamboo. What began as a personal need soon became the foundation for NakedLab.

Driven by the belief that families everywhere deserve safer, softer, and more sustainable sleep, Joyce launched NakedLab with our signature BambooSilk sheets. The response was immediate and heartfelt. Since then, our range has grown, but our purpose remains the same: to bring thoughtful, high-quality comfort into every home.

Consciously Crated Sleep for All

We believe luxury shouldn’t come at the cost of the planet, or your wellbeing. That’s why every NakedLab product is made from responsibly sourced bamboo, and crafted without harmful chemicals, dyes, or irritants.Our collection is designed to support better sleep for everybody, from newborns to grown-ups. Naturally hypoallergenic and thermo-regulating, our products are kind to sensitive skin, gentle on allergies, and help regulate temperature for year-round comfort. Whether you’re sleeping, travelling, or simply winding down, NakedLab essentials are designed to feel good every day and every night.

Our Values

Comfort as a Foundation

We believe true comfort is essential. It’s the foundation that allows us to rest, reset, and show up as our best selves in the world.

Intentional Living

Our mission is to bring intention, calm, and thoughtful design into the rituals of everyday life, from sleep to home and beyond.

Integrity & Care

We are a passionate team committed to doing things properly. Every product is made with integrity, transparency, and a deep respect for the people involved.

Craftsmanship & Quality

We prioritize superior craftsmanship in everything we create, ensuring our products are not only beautiful but also sustainable and made to last.

Respect for the Planet

We are dedicated to making conscious choices that honor our planet, from the sustainable materials we source to the way we create our products.

Community-Focused

We are proud to have built a trusted community that shares our values. Our customers are at the heart of what we do and continue to inspire our growth.